Optimization - Conversion - Strategy

"At TKG, we don’t build sites, we make them better!"

TKG primarily works with Small and Medium Size Enterprises (SMEs) who wish to get more out of their online marketing budgets. Services such as Search Engine Optimization, Web Strategy and Conversion Efficiency assist clients in acquiring targeted traffic, improving online ROI, increasing the working knowledge of online marketing options, as well as, assisting in understanding the success metrics of online campaigns. More than consultants, TKG partners with each client to understand the business and the goals of the web site. Together, we review the business, online marketing goals and the client web site. Taking all of these factors into consideration, we create a customized plan for each client.

Search

Whether you are just getting started or already have a strong online presence, TKG can help acquire the right traffic. Our search optimization and traffic acquisition services are targeted toward those areas of your online business that require attention.

Strategy

Designing an effective online marketing strategy is a key piece of the marketing puzzle for many organizations. Understanding where to spend your dollars and how to focus marketing efforts are critical to the success of any campaign. Our goal is to not only help you define the strategy, but also to help you implement, track and measure the success of all aspects of the campaign

Conversion

Once the traffic is coming in how do you monetize it effectively? By targeting micro and macro conversions across your site, TKG works with you to better understand, predict and monetize the behavior of your users. Whether you're selling Red Tennis Shoes or acquiring patient leads, analysis and improvement of the conversion paths could increase revenue or leads substantially.

Design & Development

As a complement to our search marketing services, we offer professional web design services. However, we don't consider ourselves a design or development shop, nor do we wish to be one. We feel that as part of any offering we have to know not just what to change, but also how to change it should the situation arise. That said, we have and will build sites for our clients. For situations that require additional development resource, we maintain a very strong relationship with Table XI, a Chicago based consulting and development firm.